about our environment
Neverfail Bottled Water and the Environment
12-March-2008
You may have seen stories in the media recently criticising bottled water and its impact on the environment. These stories highlight the fact that bottled water requires energy to produce and transport and that PET plastic bottles used in packaging are not always recycled and may wind up in the general waste stream. However, these views ignore the important role which bottled water plays in our community.
In a society where obesity is an acknowledged public health issue, attempts to ban or discourage people from choosing a popular, natural, no-kilojoule beverage like bottled water are, in our view, misguided and not in the public interest.
Neverfail aims to provide our customers with the “choice” of drinking fresh, cold, great tasting spring water in a convenient, reusable and recyclable package.
We acknowledge that energy use, water use, and landfill waste are important environmental issues – and we are addressing them. We have active environmental programs to reduce energy, increase our water efficiency and promote recycling of plastic bottles. Australian recycling rates of PET plastic bottles are among the highest in the world.
Most Neverfail bottled water is sold in bulk 11 Litre or 15 Litre polycarbonate bottles which are collected and reused many times (up to 5 years) before being recycled. This is a great example of responsible reuse of packaging materials supporting efforts in reducing landfill.
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